Friday, 7 April 2017

#GirlBoss Guide | Jessica Woods

1. Where are you from? And where do you currently reside?

Hi! I was born and raised close to Paris, even though I moved house over five times as a kid. Just a few months ago I moved again, but this time to the countryside. I still live in France but I got tired of the city.  

2. What did you study in school? Did you ever see it leading to what you are doing today?

Ever since I was a kid, I knew I wanted to do something creative. I had tons of notebooks where I kept my beloved pictures, going from outfits to celebrities and puppies. After high school, I decided to give art school a try to help me find my path. About a year later, I went to a private school in Paris (we got tons of these in France, ranging from 6,000€ to 20,000€ a year…) and got a bachelor degree in Graphic Design and Multimedia. I’d say my current job is quite close to my expectations.

3. What jobs did you have before you started your blog?

I started as an intern in a firm specialized in online teaching. I helped on the branding of some new products, and from 9 am to 6 pm I would work on Photoshop with stock photos, to illustrate their courses. After a while, they asked me if I wanted to work as a freelancer for them and I said yes. I stayed for over a year.

4. Why did you decide to start and blog and online store? What made it enticing? Did something inspire you?

To be completely honest, starting this blog wasn’t planned and everything moved rather quickly. I moved house back in September 2016 and I never thought finding new clients would be this hard. I kept looking, knocking on doors and I even thought about finding a full-time job, leaving behind me the freelance life. The problem was: there wasn’t any full-time job opportunity either. I sent my resume several times but never got any reply. So I was left with nothing, thinking: ‘What are you going to do now? You got a mouth to feed’. On November, I decided to go back into blogging.
I used to run a blog back in high school and when I started my studies, I decided to stop. Getting back on track was easy. I was used to Wordpress, I knew all about hosting platforms and I had learned about social medias in school. As a bonus, I had some professional experience behind me to be able to share my own tips. Launching my online store was a side project I had in mind for a very long time, and I decided it was time to do it! I got no better things to do.  

5. Where did your blog name come from?

I’m a 90s kid and I’m proud of it. In my opinion, we had the best musicians, the best movies and the craziest fashion trends. I’m so happy I grew up before the Internet was even a thing and being quite nostalgic, I wanted this reference. I’m also a people person, I love helping, giving tips, listening, and to be able to build a community is my ultimate goal. That’s how NinetyCo was born! 

6. How would you define the word success?

In the dictionary, success is defined by ‘the accomplishment of an aim or purpose’ and while I’m not quite sure yet, I think I would love to be able to help as many people as possible. I believe I’d call myself successful the day people would say or write ‘Thanks to Jess, I was strong and motivated enough to pursue my dreams’. I didn’t have the best childhood, I moved a lot, and as I mentioned earlier, being a freelancer isn’t always easy. To be able to give back thanks to my own experience seems quite amazing.

7. What do you see yourself doing in the next five years?

Let’s be frank right away, I would like to be a mom before I’m 30, so I hope to see myself running around a little kid. During the next five years, I do plan on growing NinetyCo, to inspire and help people. I would love to travel more, to finally visit Canada, Greece, and maybe Iceland. I have many dreams to achieve, but maybe five years aren’t enough. It’s crazy how time flies.

8. Is there anyone who has been influential in your life/starting a blog and business?

Family wise, my grandpa and grandma are influencing me every single day. They were born right before WWII and to think they survived, grew old and managed to be happy is everything to me. My grandpa was a commandeered soldier through the Algerian war, my grandma was part of a mass exodus. They grew up in such a tragical time but they’ve been married for over fifty years now and that in itself, is a huge accomplishment. I’m just so proud of them. When I think about their lives, I do think that if you want something, you’ll eventually get it if you work and fight hard enough. They did it, so I thought I could at least try.

9. Have you ever had a mentor who has given you advice that you would like to share?

I don’t really have any mentor but I do take a lot of inspiration and motivation from different quotes and my favourite definitely is: ‘Your mind is a powerful thing. When you fill it with positive thoughts, your life will start to change’. I don’t believe in luck when it comes to success. Things don’t happen overnight, you got to think about what you want, you got to see yourself in that future position and you got to work for it. People always thinking ‘I won’t make it’ often don’t.

10. How do you stay up to date on current trends?

I read a lot of blogs and magazines. Every day, I take over two hours, reading and documenting myself. However, I’m not a big trend follower. I have my own tastes when it comes to Design, I can appreciate a good pattern, but I try to stay true to myself, as much as possible.

11. Where can everyone find you?




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